Iowa Food & Family Project brings back ‘Join My Journey’
April 21, 2014
Five new ways to feed your curiosity about food, farming through ‘Join My Journey’
“Iowa Girl Eats” blogger Kristin Porter returns as a tour guide through Iowa
Finding unbiased information about food and farming can, at times, feel like a quest. But instead of leaving Iowans feeling like they’re lost on a road trip without a compass, the Iowa Food & Family Project and trusted blogger Kristin Porter (‘Iowa Girl Eats’) are taking people on a journey to feed their curiosity. ‘Join My Journey’ started last year, when Porter visited several Iowa farms; meeting the families who grow the products she features on her popular blog. “I knew farmers cared and were doing things right,” said Porter. “But it was a much different experience to meet them face-to-face and learn about their dedication to their families, communities, livestock and land.”
Now, Porter is bringing those experiences along with her to new locations including restaurants, grocery stores and this cool destination called the “kitchen table.” These are places where wholesome ingredients provided by Iowa farmers are prepared and served. And she’s inviting others to come along for the journey. Porter, like many moms and food purchasers, seeks greater confidence in the safety and quality of food and how it’s grown. The Iowa Food & Family Project’s (IFFP) ‘Join My Journey’ helps feed that curiosity by featuring the expertise of farm families, food safety experts and chefs. “This is the next step of the journey,” said Porter. “We’ve seen what farmers do. Now we take a closer look at the actual products, ranging from tofu to tenderloins, and highlight where you can find them.”
Here are the top five ways folks can enjoy the journey:
1. No fooling, the trip takes off on April 1. Follow along at iowafoodandfamily.com as Porter and several guest bloggers document their adventures with new stories, voices and info nuggets each month.
2. Face(book) the facts. Track the trip at the IFFP’s Facebook page (https://www.facebook.com/FoodnFamilies) where friends can find facts about food (ranging from riveting data such as identifying five JELL-O flavors that flopped- celery, coffee, cola, apple and chocolate) to discussions about GMO safety at a recent event (“An Evening with Nathanael Johnson” addressing a journalist’s look into the science and technology used to raise food). The Facebook page will offer teasers regarding upcoming journey stops and recap what Porter learned.
3. Ready-to-go recipes. ‘Iowa Girl Eats’ is known for her no-nonsense, easy-to-prepare-and-source, healthy recipes and she’ll feature some with each visit, whether it’s preparing pork at one of Iowa’s hottest new restaurants, enjoying beef at one of Iowa’s most popular summer attractions or dishing about dairy at a grocery store.
4. FREE STUFF! Each month, IFFP will offer fun, food-related giveaways to enhance any kitchen.
5. Join the journey in person. Come along and experience the journey for yourself. Several stops are open to the public and feature giveaways, samplings and more.
6. Wait! Weren’t there only supposed to be five ways…? In all honesty, the opportunities for Iowans to feed their curiosity through ‘Join My Journey’ are limitless. It’s all about connections, conversations and finding common ground.
“This journey is designed to champion the choices available to Iowans, whether they are farmers, consumers, retailers or are just curious,” said Aaron Putze, IFFP coordinator. “At the end of the day, we know that we all have our own perceptions, but if we can simply help people connect to the facts and help balance the emotion and science behind food, that’s a success. Kristin has been an excellent tour guide for this endeavor and we’re excited to start new conversations and work to find common ground centered around the world’s safest and most abundant food supply.”
‘Join My Journey’ is an activity of the Iowa Food & Family Project. Created in 2011 by the Iowa Soybean Association and involving nearly 35 partners, IFFP sponsors innovative and engaging activities providing Iowans with the real scoop on food from the people who best know it and grow it — Iowa farm families.
Partners in the journey include DuPont Pioneer, Farm Credit Services of America, Iowa Beef Industry Council, Iowa Corn Promotion Board, Iowa Egg Council, Iowa Pork Producers Association, Iowa Soybean Association, Iowa Turkey Federation, Latham Hi-Tech Seeds, Machine Shed Restaurant, Midwest Dairy Association, The Soyfoods Council, Subway and United Soybean Board.
Each month we will provide a link to download logos, recipes, current tour photos and press release and more! Simply click here: http://iowafoodandfamily.com/media_kits/soy_media_kit
Article Provided by: Aaron Putze, Iowa Food & Family Project, 515-334-1099 | firstname.lastname@example.org