It's Customer Appreciation Month at Key!Date: Aug 19 - Sep 21, 2019
Thank you for your continued business, join us at an upcoming customer appreciation meal.
Many U.S. farmers could use some positive reinforcement right now. Perhaps Ralph Marston, a modern-day motivational writer, says it best: “You’ve done it before, and you can do it now. See the positive possibilities. Redirect the substantial energy of your frustration and turn it into positive, effective, unstoppable determination.”
There’s no doubt this commodities price environment is challenging. Balance sheets show that cost of production is hard to accomplish this year and maybe next, as well. There seem to be many more factors stacking up against or stagnating ag commodity rallies.
Needless to say, this is a pivotal moment for your decision making. Adjustments will need to be made (or they’re already being made) during what’s described as the efficiency cycle of farming. Now, more than ever, it’s time for you to stay focused, stay positive, and #stayfarming.
Keep in mind that the U.S. agricultural industry has been through this before. More importantly, you’ve made it through these times before. The good news is, you don’t have to go it alone. Our Mid-November issue of Successful Farming offers help for ways to #stayfarming.
For instance, Brent Gloy and David Widmar share nine tips to help you secure your farm’s financial footing in 2016.
Because hope is not a marketing plan, Al Kluis of Kluis Commodities offers five strategies to #stayfarming in terms of selling your 2015 crops. He says focusing on a solid plan enables you to carry out strategies with your operation’s marketing team and lender.
As Business Editor Dan Looker writes, farmers can #stayfarming by cutting costs – but not to the point that it could hurt the operation. Applying less fertilizer or planting seeds with fewer traits cut costs, but each should be considered carefully.
Risk Management Editor Cheryl Tevis lists ways that will help you #stayfarming by rebuilding balance sheets, remaining credit worthy, and restructuring debt.
All of the stories in this issue provide positive possibilities. We bring them to you because we want you to #stayfarming this month and every month.
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