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October became known as Pork Month because it marked the time of year when hogs were traditionally marketed. Today, it serves as a celebration to thank pork producers and share their stories with consumers.
“If you eat, you have a connection to a farmer every day,” said Iowa Pork Producers Association President Al Wulfekuhle, a pig farmer from Quasqueton. “October Pork Month is an opportunity to refresh the connection consumers have with farmers. Our mission is to produce safe, nutritious food in a responsible manner for families across the United States and around the world.”
In 2008, pork producers adopted six We CareSM ethical principles at the National Pork Industry Forum. The pork industry follows the six guiding ethical principles of the We Care initiative to maintain a safe, high-quality pork supply. Producers are committed to:
* Producing safe food;
* Safeguarding natural resources in all industry practices;
* Providing a work environment that is safe and consistent with the industry’s other ethical principles;
* Contributing to a better quality of life in communities;
* Protecting and promoting animal well-being; and
* Ensuring practices to protect public health.
“The ethical principles define our values and who we are,” Wulfekuhle said. “Consumers can be confident that the pork they eat was raised using these ethical principles.”
Pork is the world’s most widely eaten meat, representing 36 percent of all meat consumed, according to the USDA Foreign Agricultural Service.
According to Nielsen Perishable Group retail sales data for 52 weeks ending May 28, 2016, the top five most popular cuts sold are Center cut chops, Assorted Chops, Back Ribs, Spare Ribs and Tenderloins.
In terms of dollar sales, Center Cut Chops accounted for more than $1,002 billion, Assorted Chops $525 million, Back Ribs $411 million, Spare Ribs $237 million and Tenderloins at $177 million.
“Consumers recognize the versatility of serving pork in their homes,” said Wulfekuhle. “Cook pork until the internal temperature reaches between 145 degrees and 160 degrees Fahrenheit, followed by a three-minute rest, this will ensure flavorful and tender pork on the plate.”
— Iowa Pork Producers Association
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