Equine Educational Event Recap

Dec 01, 2022


Joel Edge
Purina Sales Specialist


Key Cooperative served as host for a successful Equine Educational Event (E3) on Tuesday, November 1 and Wednesday, November 2 at the Ellsworth Equestrian Center on the Hamilton Campus of Ellsworth Community College in Iowa Falls. Key Cooperative customers, Ellsworth students, and staff were in attendance. 

Activities kicked off on Tuesday morning with a horse training demonstration and driving clinic featuring Key customer and local Purina Ambassador Raymond Helmuth. Raymond recently competed for Team USA at the World Equestrian Driving Competition in France and is one of the leading competitive drivers and trainers in the nation. Raymond’s demonstration was both educational and entertaining.  
 
E3_400-px_1.jpg E3_400-px_2.jpg

E3_400-px_3.jpg E3_400-px_4.jpg

E3_400-px_5.jpg E3_400-px_6.jpg
Pictured: Raymond Helmuth presented a horse training demonstration and driving clinic. 

A roundtable discussion took place on Tuesday night. Four Key customers (and local Purina ambassadors) led the activity by explaining their horse operations in detail, exchanging industry relevant ideas, and discussing topics with attendees. Those who helped lead the roundtable include:
          Raymond Helmuth, Helmuth Equine in Cambridge, IA
          Duane and Connie Roland, Roland Standardbreds in Grinnell, IA
          Nikki Ferwerda, Iowa State University Horse Barn in Ames, IA
          Roy Miller, Summit Farms in Hubbard, IA
          Local Ambassadors Jody Hepler Bardole from Hampton, IA, and Ashley McLaughlin of Mingo, IA were also featured.
 
E3_400-px_7.jpg E3_400-px_8.jpg
Pictured: Local Purina Ambassadors who led the Roundtable Discussion; the E3 event attendees. 
 
Wednesday’s agenda provided an abundance of equine nutritional information as attendees heard from Dr. Kelly Vineyard, Senior Nutritionist at Purina Technical Solutions. She spoke about the Purina Research Farm, Feeding the Equine Athlete for Optimal performance, and Getting a Great Start: Feeding the Broodmare and Growing Horse.

The Key Cooperative E3 event was hosted by Purina Sales Specialist, Joel Edge, Lifestyle Feeds Sales Specialist, Ceara Smothers, and customer service representative, Kelcie Bohning. Thank you to all who attended this event!

Be watching for similar Lifestyle feeds events in the future!

 
E3_400-px_9.jpg E3_400-px_10.jpg
Pictured: Dr. Kelly Vineyard speaking to attendees; Key Cooperative feed respresentatives Ceara, Joel, and Kelcie. 


If you missed this year's Equine Educational Event and would like to learn more about equine nutrition or be informed of future events, contact: 
Ceara Smothers
Lifestyle Feeds Sales Specialist 
641-260-6179

Kelcie Bohning
Key Cooperative, Gilbert Location
515-232-6515

Joel Edge
Purina Sales Specialist
319-331-2337
 

Read More News

Feb 02, 2026
Each stage of a sheep’s reproductive cycle calls for specific nutritional requirements to help them perform at their highest level. From gestation to lamb creep, Key Cooperative has products to best suit your flock. 
Feb 02, 2026
Securing diesel fuel at the right time and price remains one of the most important—and most challenging—financial decisions for Midwest farmers. This article breaks down the advantages and disadvantages of both approaches using current fuel trends and expert insights.
Feb 02, 2026
Despite a bearish January USDA report, strong export demand suggests corn may have already found a price floor. With Brazil’s safrinha crop facing weather risks, the cash market—not the report—could drive the next move higher.